Hey all! Today I welcome author Cindy Callaghan, who is here to help promote her new novel as well as discuss how she engages her readers.
Thanks for inviting me to guest blog on your site today. I am so excited to talk about LOST IN LONDON, especially some of the ways that I’m engaging readers.
I engage readers in lots of different ways:
1. Visits: I often visit schools or book clubs. I Skype if it’s too far. I encourage readers, librarians and book club leaders to contact me at firstname.lastname@example.org. I’m always up for a visit.
2. Email: I love getting fan mail – email or snail mail. Sometimes readers will email me a picture of a book report or something. I LOVE it! I get so excited. Usually I blog about it and add the pictures on my website. And I ALWAYS personally respond to fan mail.
3. Guest blogging: I invite readers to guest blog on my website, www.cindycallaghan.com, about my book, or ANY book, actually. Or, maybe not a book, but something relevant to the book. For example, you’ll see there are some girls who lived in London who guest-blogged. Their stories are a hoot. Did you read the one about the bidet?
4. Social media: I am into all sorts of tween fun stuff on my social media sites. I recently did a giveaway of JUST ADD MAGIC cooking gear. I run contests, like Character Naming, and cool pop culture pictures, and general funnies. The readers engage there with their parents’ permission and it’s really fun.
How Book ‘Em! readers can get involved:
Become a socialite: This is an amazing group of readers from around the US who have contacted me via their parents. They were sent copies of LOST IN LONDON early. They read the book and wrote reviews on sites like Amazon and Goodreads. I also offer to Skype into their classrooms for free. It’s excellent to begin to develop online relationships with these new friends. If you know someone who is interested in being a Socialite for my next book, LUCKY ME (July, 2014), just gimme a shout. email@example.com. Oh and the Socialites are invited to guest blog on my site!
Photo caption: Here is a picture of one of the Socialites, Clara. I love the Union Jack sweater. She invited me to Skype into a London-themed party she is having. I got the Evite and everything. How cool is that?
For any author, engaging with readers is a win-win. They get to interact with a writer, ask questions, and get an opportunity to showcase their writing online, if they want to. For me, I get to interact with the target population that I want to enjoy my books. It inspires me and also gives me ideas for future projects. Paris, anyone?
Watch for a review of her new novel, 'Lost in London,' this weekend. I cannot wait to share my thoughts on this adorable tween read. Just look at that awesome cover.
- The Hodgenator